ISM Middle East 2025 is the largest confectionery and snack trade event in the MENA region, opening up a world of rich, exotic confectionery and innovative snacks.

This year's event will bring together industry leaders and top brands from more than 50 countries, providing an unparalleled platform to network, explore diverse exhibits and uncover exciting business opportunities.

Highlights include an expert-led panel discussion exploring emerging trends and advancements in the confectionery and snack industry, from premium chocolates to diabetics-friendly snacks, reflecting the region's fast-growing confectionery market.

Showcasing confectionery and snacks that celebrate both cultural heritage and contemporary flavors, ISM Middle East 2025 offers an opportunity to connect with pioneers who are redefining flavor and innovation in the industry.